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Our story is your story.

We help socially responsible brands and for-purpose organisations inspire action with their story. Together, we guide tailored processes, solve complex problems and connect your purpose to your community.

We do this through strategy, design and real life human-to-human experiences.

Brand Strategy

Discover new opportunities that will help elevate your brand and its mission.

Our Brand Strategy looks at your business holistically – including the challenges it faces across touchpoints.

We design a strategic approach for how your brand should communicate authentically across its entire marketing ecosystem.

The goal is to increase the effectiveness of your brand as a whole, so your brand can ultimately create more impact and drive its mission.

Our approach includes

  • Research and Market Analysis
  • Audience Analysis
  • Digital Strategy
  • Social Media Strategy
  • Purposeful Partnerships and Fundraising
  • Sustainability Reporting

Design

Your brand is the most important platform you have in telling your story, making sure it’s done right.

At the Good Folk we work with new and established businesses to build, nurture and launch their brand to the right audience.

We help you deliver a solid brand experience that both meets your business goals and consistently delivers on your brand promise.

Our approach includes

  • Brand Design
  • eCommerce + Websites
  • Digital Solutions

Marketing & Activations

We help purposeful brands lay the foundation to a sustainable marketing effort.

From audience engagement to content marketing, we will work with you to develop a growth strategy that is cutting-edge, insightful, and inspires action.

We’re constantly building, testing, growing, and exploring effective brand communication methods so that we can deliver more immersive, responsive, curated and connected brand experiences.

Our approach includes

  • Content Marketing
  • Social Media and Digital Marketing
  • Targeted Online and Offline Campaigns
  • End-to-end Management
  • Email Marketing

Brand Events & Experiences

We’re all for collaboration and bringing people together, for the good.

We design events, educational programs and human-centric experiences that synergise creativity with the community for positive impact.

These are real-time moments that move, inspire and engage people.

Our immersive approach includes

  • Community Events
  • Fundraising Campaigns
  • Pop up experiences

Brand Events & Experiences

We’re all for collaboration and bringing people together, for the good.

We design events, educational programs and human-centric experiences that synergise creativity with the community for positive impact.

These are real-time moments that move, inspire and engage people.

Our immersive approach includes

  • Community Events
  • Fundraising Campaigns
  • Pop up experiences

Creative Consultancy

Our discussion-driven hands-on workshops and creative consultancy sessions help develop, improve and tell your organisation’s story.

We tailor our approach to you, incorporating a mix of Q&A, practical workbooks and storytelling to explore the purpose of your brand and how to grow it with compelling key messaging.

Our approach includes

  • On-going support and strategy execution
  • 1:1 Mentoring
  • Action Planning and Roadmap Development
  • Impact Measurement
  • Group Workshops

Are you a conscious company looking to grow your impact for a brighter future?

Contact Us

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